Communication of Value
Communicate the value generated from technology-driven innovation.
Improvement Planning
Practices-Outcomes-Metrics (POM)
Representative POMs are described for Communication of Value at each level of maturity.
- 2Basic
- Practice
- The impact of innovation is communicated in some parts of the IT organization.
- Outcomes
- Openly communicating about the impact of innovation increases tangible understanding of organization's goals for innovation.
- Showcasing examples increases “healthy competition” and increases the kind of innovation sought by the organization.
- Metrics
- Communication delivery score: was communiqué effectively delivered on time, etc.?.
- % Accurate understanding of key message (from employee survey).
- 3Intermediate
- Practice
- The impact of innovation is communicated throughout the IT organization.
- Outcomes
- Openly communicating about the impact of innovation increases tangible understanding of organization's goals for innovation.
- Showcasing examples increases “healthy competition” and increases the kind of innovation sought by the organization.
- Metrics
- Communication delivery score: was communiqué effectively delivered on time, etc.?
- % Accurate understanding of key message (from employee survey).
- 4Advanced
- Practice
- The impact of innovation is communicated both within the IT organization and with the business.
- Outcomes
- Openly communicating about the impact of innovation increases tangible understanding of the business goals for innovation.
- Showcasing examples increases “healthy competition” and increases the kind of innovation sought by the business.
- Metrics
- Communication delivery score: was communiqué effectively delivered on time, etc.?.
- % Accurate understanding of key message (from employee survey).
- 5Optimized
- Practice
- The impact of innovation is communicated across extended enterprise.
- Outcomes
- Openly communicating about the impact of innovation increases tangible understanding of the business goals for innovation.
- Showcasing examples increases “healthy competition” and increases the kind of innovation sought by the business.
- Sharing externally also prompts partnership input about new ideas that can improve the business.
- This also helps increase the viability of IT as business Asset.
- Metrics
- Communication delivery score: was communiqué effectively delivered on time, etc. to staff, key external partners (e.g. customers, suppliers)?.
- % Accurate understanding of key message (from communication survey).